
The List - Top 100 Innovators
Our CEO Mike Frizell was listed as one of the future-makers who are hiring the next generation of talent and building the foundations for what our country can – and should – become.
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Our Pet Circle team, including our Vet Squad, are available for media interviews about pet trends and tips, as well as vet advice. We are also open to partnership ideas.
For media or partnership enquiries, please email media@petcircle.com.au





Our CEO Mike Frizell was listed as one of the future-makers who are hiring the next generation of talent and building the foundations for what our country can – and should – become.
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Online pet supplies and services marketplace Pet Circle has cemented its place as Australia’s latest billion-dollar-valued “unicorn” company, after closing one of the biggest funding rounds of the year from Australian and international investors.
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More than 20 professional athletes across AFL, soccer, rugby league and cricket – including newly crowned World Cup champion Alyssa Healy – are the latest to invest in online pet supply store Pet Circle, which recently became Australia’s largest tech unicorn valued at more than $1bn.
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Pet Circle has expanded its free online Vet Squad advice service to be available 24 hours a day, seven days a week. The expansion of the service, which now has over 30 registered vets, means customers will have free access to vet advice and how to care for their pets.
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According to new research from Pet Circle, Aussie pet loving households are now spending more than $5000 a year on average on their best furry friend – more than three times their annual power bill – as the desire to pamper and provide better lifestyle options and the spike in the cost of living converge.
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